This paper highlights 10 areas where a reframing of the discourse is needed. It presents 10 myths to debunk, explaining why the current framing is wrong – or insufficient – and provides an alternative framing, which will lead to better outcomes and solutions for the long term. This reframing is as follows:

1. The food crisis that the world is now facing is made worse by the war in Ukraine, but it is not new. The impact of the war is an additional layer to a long-standing failure in the global food system.

2. Not everyone is losing out in the current situation. Despite pushing millions of people into hunger, the crisis has also created winners – the food billionaires and the powerful food companies and traders who are able to profit from the current system.

3. High levels of hunger are not caused by a lack of food; farmers produce more than enough to feed the whole world. Despite adequate harvests and healthy levels of food stocks, hunger has increased since 2017.The problem is more of distribution and of food being unattainable or unaffordable.

4. The solution to tackling hunger is not to increase production, which is proposed by many supporters of industrial agriculture, no matter the environmental costs. It is to ensure more equal distribution and to address demand-side factors which increase food prices and drive farmland use for purposes other than food production, such as unsustainable biofuel production.

5. The answer to tackling hunger does not lie in global value chains. Instead, the focus should be on supporting local food production. As the war in Ukraine has shown, overreliance on global value chains has created massive vulnerabilities, as a high number of low-income countries rely on just a handful of large agricultural producer countries to feed their people.

6. Greater reliance on markets, financial actors and trade liberalization will not fix the broken global food system. In reality, we need to better regulate markets and low-income countries that allow them to build stronger local food systems.

7. Paying attention to gender and women’s rights is not a distraction from ensuring that everyone has enough to eat. There will be no sustainable end to hunger without gender justice and strengthening women’s rights. There is still too little concrete action to ensure that the rights and interests of women are prioritized.

8. Responding to the double crisis of climate change and hunger will not require high-tech fixes in the agriculture sector. A wealth of practical approaches already exists. The adoption of agroecological principles presents one clear pathway for building local resilience and supporting farmers.

9. Hunger is not an inevitable consequence of conflict and Solutions to break the deadly cycle between conflict and hunger exist and should be promoted, and we need to work towards peace as an integral part of the fight against hunger.

10. There are enough financial resources to respond to the different crises across the world. Corporations and the billionaire dynasties who control so much of the food system are seeing their profits soar. Taxing extreme wealth and corporations' excess profits would be effective in providing funds to governments to alleviate poverty, inequality and hunger.