We support policymaking with evidence on human behaviour
The CCBI regularly publishes its work both as European Commission
reports and policy briefs aimed at policymakers
and in scientific outlets targeted at academia and the wider world.
Many of the publications we produce or contribute to are co-authored with colleagues across the European Commission, in the Joint Research Centre, and with (acadmic) experts in the respective fields. Below, they are presented by theme, covering behavioural insights in EU policymaking and our main focus for specific policy areas.
Where indicated, replication packages are available on the JRC Data Repository 📊 in our Behavioural Insights Data Collection .
The contents of the publications do not necessarily reflect the position or opinion of the European Commission. Neither the Commission nor any person acting on behalf of the Commission is responsible for the use that might be made of those publications.
We aim to apply behavioural insights (BI) in EU policymaking and to build capacity for promoting the use of BI within the European Commission. For this purpose, we occasionally publish reports fundamentally focused on BI as a tool, on their prevalence and use within public authorities, as well as on the work and position of our team within the EU policy context and the field of behavioural science as such.
Highlighted publications on BI in EU policymaking and the CCBI
Behavioural insights can play a crucial role in shaping policies that promote fairness and equality in society. By informing the design of policies that better address the needs and challenges faced by citizens, BI help create policies that are both effective and equitable, ultimately leading to a fairer society where individuals have equal opportunities to thrive. The CCBI always had a strong focus on consumer protection, and also publishes on other topics relevant to a fair society such as employment, inclusion and equality, finance and tax issues, as well as migration.
Highlighted publications on BI for a fair society
Improving societal resilience is key to managing important transitions and absorbing shocks, be they natural or man-made, and their impact on our socio-economic-environmental systems and on people. Understanding the behaviour of citizens and relevant actors - both in the 'cold' phase (i.e., before), and in the ‘hot’ phase (i.e., during such events) - ensures the development of efficient policies to enhance the capacity of European societies in dealing with them. The CCBI regularly conducts studies in relevant areas, including health, disaster preparedness, and risk perception.
Highlighted publications on BI for a resilient society
The transition towards a competitive sustainable economy respecting planetary boundaries requires a broad set of adaptations, including behaviour changes, on various levels. Behavioural sciences can provide important insights on the underlying drivers of behaviours that impact our environment and suggest adequate ways to address them. The CCBI publishes frequently on issues in relevant areas of policy, including energy, environment, agriculture, and waste.
Highlighted publications on BI in the sustainability transitions
The digital transformation remains a key priority within the EU and advancements in technologies, such as AI, continue at tremendous speed. This speed comes with the need to critically assess the impact of new digital technologies on people's behaviour as well as its implications for society. This includes classic online behaviour, but also increasingly dynamic interactions between people and AI tools. The CCBI has previously published on online behaviour, and is expanding its work on human - AI interaction.
Highlighted publications on BI and technology
13 Jun 2024 | 09 Jun 2026
