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Projects and activities | 14 September 2020

A behavioural study on vaccination acceptance and demand


Vaccination is one of the most powerful and cost-effective public health measures in the modern world, and remains the main tool for primary prevention of communicable diseases.

Yet, in spite of these benefits, some people hold negative attitudes toward vaccination. This can lead them to delay getting vaccinated, or sometimes refuse it altogether, either for themselves or their children, despite the widespread availability of vaccination services.


The overall purpose of this study is to understand the behavioural determinants of anti-vaccination attitudes and propose behaviourally informed tools to improve people's acceptance and increase vaccination rates.


To do so, we are conducting a literature review, an experimental survey and a field experiment.

Expected outcomes

The findings from the study will contribute to increase vaccination coverage, a major objective in the EU’s 2018 recommendation on vaccine-preventable diseases.

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