Behavioural Insights for EU (BI4EU)
Context An ECDC survey in 2021 found uneven spread of capacity for behavioural and social science research during the COVID-19 pandemic in the EU. The BI4EU project aims to identify...
We mobilise people and resources to create, curate, make sense of and use knowledge to inform policymaking across Europe.
Adapted from WHO 2012 (pdf)
Marketing technique |
Examples |
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ADVERTISING | Broadcast
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DIRECT MARKETING |
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PRODUCT PLACEMENT AND BRANDING |
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SPONSORSHIPS |
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POINT OF SALE |
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PRODUCT DESIGN & PACKAGING |
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Originally Published | Last Updated | 17 Nov 2020 | 08 Apr 2021 |
Knowledge service | Metadata | Health Promotion Knowledge Gateway | Food and non-alcoholic beverage marketing to children and adolescents |
Digital Europa Thesaurus (DET) | health policy |