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Knowledge for policy

Supporting policy with scientific evidence

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Publication | 16 October 2019

Circular economy: consumer attitudes to products made from urban bio-waste

Bioeconomy

Biodegradable waste, or bio-waste, from urban areas is being used to produce a bio-based material to replace plastic — this is relevant to the sustainable development of a circular economy (CE), which requires the innovative use of waste materials. Understanding public attitudes to such materials, and the drivers influencing their uptake, is key to their viability. This study explores how consumers respond to products made from regenerated bio-waste.